In November: Tested demand and sold out 50 early birds in 57 minutes.

In December: Added 2250 people to a waitlist for the remaining 127 spots.

January 2nd: Sold out in 6 minutes.

And my DM’s have been constant with people asking to get in.

Here’s how we made the launch of the Un-ignorable Challenge (a 21-day group challenge to learn to build an audience) …